Audi Q5 green on highway

Audi Uncovered: 13 Pros and Cons You Can’t Ignore! (2024)

Born from the ashes of four different German car manufacturers, Audi has come a long way since its humble beginnings in 1909.

But is every Audi a masterpiece on wheels, or are there a few skeletons lurking in the garage?

That’s what we’re here to find out!

You’ll laugh and simultaneously wonder if the Germans have a sense of humor – and by the end, you’ll be able to make the ultimate decision: Is Audi the right car brand for you?

Let’s find out together!

7 Pros of having an Audi

Audi models come with the following seven pros:

  • Luxurious interior with the latest technological features.
  • Incredibly versatile model lineup.
  • Many Audi models are still made in Germany.
  • Some Audi models compete with brands like Porsche.
  • Comfortable to drive.
  • Available with quattro all-wheel drive.
  • Plenty of safety features.

Let’s cover each one of them! (And don’t worry, we won’t forget to have some fun!)

1. Luxurious interior with the latest technological features

Audi A6 cockpit

Step into the cockpit of an Audi, and you’ll find yourself in an environment where even the most hardened car critic would say, ‘Ooh, fancy!’

From the plush leather seats to the ambient lighting that sets the mood for a romantic night out (or a solo drive through a tunnel, we won’t judge), Audi’s interiors are one of the best out there.

And did we mention the optional Bang & Olufsen sound system? It’s like having a personal concert hall right in your car!

But it’s not all about looks – Audi’s got brains, too.

With connectivity options like Apple Carplay or Android Auto, you can effortlessly navigate from point A to point B, all while streaming your favorite tunes and receiving real-time traffic updates!

2. Incredibly versatile model lineup

Audi full-size class model lineup

If variety is the spice of life, then Audi’s model lineup is the automotive equivalent of a five-course meal at a Michelin-starred restaurant.

Whether you’re a thrill seeker looking for an Audi with a V8 (or even V10!) engine or a soccer mom (or dad!) looking for a family-friendly SUV, Audi has a model that fits you.

If you’re feeling extra generous, you can even opt for the S and RS models that will allow you to zoom past many other cars on the highway.

Tip: Does this all sound unfamiliar? If so, you can learn more about Audi’s models and their names in this article!

3. Many Audi models are still made in Germany

Production of the Audi A5 in Ingolstadt, Germany
Production of the Audi A5 in Ingolstadt, Germany

In a world where outsourcing is as common as finding a Starbucks on every corner, Audi proudly keeps it old-school by producing many of its models right in the heart of Germany.

That’s right, when you buy an Audi, you’re not just getting a luxury car.

You’re getting a piece of authentic German engineering! (Lederhosen not included.)

Audi has been building cars in the Ingolstadt production plant for over 70 years now, where over 42,000 employees work on the newest Audi Q2, Audi A3, Audi A4, and Audi A5!

4. Some Audi models compete with brands like Porsche

Audi e-tron vs. Porsche Taycan

Audi and Porsche are two German automakers with a long history of producing high-quality, luxurious cars.

Both companies were founded in the early twentieth century, and their vehicles have become synonymous with wealth and luxury.

Even though both brands are part of the Volkswagen Group – Audi since 1964 and Porsche since 2011 – they do offer models that are direct rivals of each other.

What do you think of the Audi R8? A true supercar with a roaring Lamborghini V10 engine, a competitor to the Porsche 911.

And that’s not all; here are some examples of rivaling Audi and Porsche models:

  • Porsche Taycan vs. Audi e-tron GT
  • Porsche Macan vs. Audi Q5
  • Porsche Cayenne vs. Audi Q7

Check out our Audi vs. Porsche comparison article here to learn more about the brands’ rivalry!

5. Comfortable to drive

Audi S5 Sportback interior

Say goodbye to spine-jarring bumps and bone-rattling vibrations because Audi’s suspension system is so smooth it’ll make you feel like you’re gliding on a cloud.

Whether you’re cruising down the highway or navigating the city, Audi’s comfort makes every journey feels like a first-class ride.

Hidden feature: Did you know that on Audi models, you can automatically open or close all windows with your key fob? You can find more Audi tips and hidden features in this article!

6. Available with quattro all-wheel drive

Audi S5 Sportback quattro drivetrain

Picture this: You’re cruising along a picturesque mountain road when the weather suddenly turns for the worse.

Rain starts pouring, and the road becomes slippery like ice.

Most drivers would start getting nervous, but you know you’ve Audi’s legendary quattro all-wheel drive system, helping you to retain grip with any tricky terrain.

Quattro uses sensors and an electronically controlled multi-plate clutch to distribute power to the wheels that need it most.

The system can selectively brake individual wheels, improving traction and control. And if you want a car that’s even more focused on conquering all terrains, you may even consider getting an Audi A4 Allroad!

Overall, the Quattro all-wheel drive system is a significant selling point for Audi, and it’s one of the reasons that the brand has earned such a strong reputation for performance and safety.

7. Plenty of safety features

Audi predictive pedestrian protection

Besides the Quattro system, Audi has several other advanced safety features.

They are like a team of invisible bodyguards, always on high alert to protect you (and others!) from danger.

From advanced driver-assist technologies like adaptive cruise control and lane-keeping assist to collision-avoidance systems that can brake for you in an emergency, the safety features work tirelessly to keep you out of harm’s way.

And if an accident does occur, you’ll be surrounded by a fortress of airbags and crumple zones designed to absorb the impact so that you can walk away with minimal injuries.

6 Cons of owning an Audi

Nothing is perfect, and the same goes for Audi. Some disadvantages come with owning one!

Here are the cons of any Audi model:

  • Questionable reliability.
  • Maintenance costs can be relatively high.
  • Some Audi models use engines from Volkswagen.
  • New Audi models have high depreciation.
  • Optional extras can be expensive.
  • Not as inspiring to drive as some competitors.

1. Questionable reliability

Audi's reliability ranking in vehicle dependability study

Ah, the age-old question: Can you really trust a car with all those bells and whistles?

Just like that one friend who always promises to show up to your party but ends up canceling last minute, some Audi models have been known to be a bit, shall we say, ‘unreliable’ in the dependability department.

While many Audi owners swear by their beloved cars and wouldn’t trade them for anything, others have a love-hate relationship, plagued by the occasional mechanical hiccup or electrical issue that seems to have a mind of its own.

If you’re interested in learning more about the reliability of Audi, you’re in luck.

We’ve done in-depth research on Audi’s reliability and published all findings in our article here!

2. Maintenance costs can be relatively high

Audi Q8 competition plus grey

Let’s face it: owning a luxury car looks great on your driveway, but maintaining that look can be pricey.

From routine oil changes to the occasional brake pad replacement, the cost of keeping your Audi in tip-top shape can add up faster than you can say ‘Vorsprung durch Technik.’

If you want to find out how much it costs to maintain an Audi, we estimated the yearly maintenance costs of an Audi A4 in this article!

On the bright side, if you’re willing to invest in upkeep, you’ll be rewarded with Audi’s fantastic driving experience.

So, go ahead, spoil your ride a little – you know it’s worth it!

3. Some Audi models use engines from Volkswagen

Audi Q3 2.0 TFSI EA888 engine
Volkswagen 2.0 TSI EA888 engine

You’ve probably heard the saying, ‘You can pick your friends, but you can’t pick your family.’

Well, when it comes to Audi, that’s also true!

As part of the Volkswagen Group, Audi sometimes uses engines developed by its less posh sibling, Volkswagen.

Knowing that your Audi A3 and its engine share some DNA with a VW Golf might disappoint you, but don’t worry too much about it.

These engines have been tried, tested, and turbocharged to ensure they’re worth using on Audi’s models!

4. New Audi models have high depreciation

Ah, the sweet smell of a new car – nothing quite like it, right?

But beware because this delight comes with a rather steep price: depreciation.

Much like a shiny new toy that loses its luster as soon as it’s unboxed, the value of a brand-new Audi plummets once it rolls off the dealership lot.

It’s a harsh reality for those buying a new luxury car!

However, this depreciation can be a blessing in disguise if you have a little patience and a keen eye for a deal.

Why not let someone else take the initial financial hit and snag a gently-used Audi at a fraction of its original price?

Sure, you might miss out on the thrill of driving a car never touched by a previous owner, but your bank account will thank you!

5. Optional extras can be expensive

Audi A4 driver assists

From panoramic sunroofs and high-end sound systems to massaging seats and driver assists, Audi’s range of optional extras is enough to make even the most frugal driver’s head spin.

But beware, as these temptations come with a hefty price tag that can quickly transform your dream car, well, into a wallet-draining dream car.

So, when speccing a new Audi, just remember to keep an eye on the bottom line, and don’t let your appetite for luxury get the better of you.

6. Not as inspiring to drive as some competitors

Audi A4 avant grey driving along the road

While Audi offers a driving experience that is undeniably smooth and refined, some drivers may indeed find it a bit too ‘mature’ compared to certain rivals like BMW.

Part of the problem is that Audis feel a bit too safe and predictable; they’re great cars to drive, but they don’t inspire confidence or excitement as much as other brands do.

Is Audi better than BMW or Mercedes?

Audi A6 A7 A8 and Q8 lineup

The ultimate showdown: Audi, BMW, or Mercedes?

It’s like choosing between three top-tier chefs, each with their own specialty.

While all three deliver luxury, performance, and style, picking a favorite depends on your personal taste (or driving preferences).

Think of Audi as the master of blending elegance with cutting-edge technology.

On the other hand, BMW is like a high-energy street performer, delivering sporty handling and aggressive styling for drivers looking for excitement.

And Mercedes?

Mercedes is a maestro in orchestrating a symphony of timeless luxury and comfort.

Whichever you pick, you’ll be treated to a driving experience that’s nothing short of excellent!

Should you buy a used Audi? (Why are they so cheap?)

Have you ever stumbled upon a designer suit at a thrift store, marked down to a fraction of its original price, and wondered if it’s too good to be true?

Well, that’s the same feeling you might get when you spot a used Audi going for a bargain.

Used 2018 Audi A6 for sale
Used Audi A6 for sale on Edmunds

But before you start questioning your luck or worrying about a hidden catch, let’s shed some light on why used Audi models can be so inexpensive.

Remember our friend depreciation?

That’s right – the same thing that causes new Audi values to take a nosedive also makes pre-owned models more accessible to the average car enthusiast.

Plus, those potentially pricey maintenance costs we mentioned earlier can also steer some buyers away, resulting in lower demand and more affordable price tags.

So, should you snag that used Audi deal? Absolutely!

Just remember to do your homework, have a trusted mechanic give it a look, and prepare for the occasional maintenance expense.

After all, the best treasures are often found in the most unexpected places!

3 Tips before buying a used Audi

Afraid of buying an Audi with hidden costs?

If so, your chances of doing that will become a lot lower with the following three things:

1. Request a vehicle history report

When considering purchasing a used Audi, it’s essential to know the vehicle’s history.

One way to do this is by requesting a vehicle history report.

carVertical is an excellent choice for this task:

CarVertical homepage - Where to get a vehicle history report

Not only is it easy to use, but it also provides accurate information on the vehicle’s history, such as accident history, service records, and odometer readings!

A complete vehicle report from carVertical costs between $16 and $30, and it may be the best investment you’ll make before buying your used Audi!

The only thing you need is the vehicle’s VIN number, which you can find in several places on the car. The most obvious location is on the dashboard, just below the windscreen on the driver’s side:

Where to find the VIN of your car?

With carVertical, you can have confidence that you’re making a wise purchase when getting a used Audi. Click here to get your carVertical report now!

2. Get a pre-purchase inspection by a mechanic

Another important thing to consider is getting a pre-purchase inspection by a mechanic.

Many qualified mechanics offer to do an intensive checkup of the car and ensure all components are safe and operating at optimal levels.

This includes inspecting components under the hood and checking tires, brakes, suspensions, electronics, and the exhaust system.

Doing such an inspection could reveal any hidden issues that will become costly down the road if not addressed!

3. Look into the service records

Lastly, before purchasing a used Audi, you should always check the car’s service records.

Knowing that essential maintenance and repairs were done on schedule can give peace of mind that the vehicle is ready for long-term use!


And so we’ve reached the end of the list of Audi’s pros and cons.

From luxurious interiors and powerful engines to occasional reliability hiccups and that pesky depreciation, there’s no denying that owning an Audi is an experience filled with both highs and lows.

We hope you enjoyed reading this article!

If you did, it would be fantastic if you could let us know in the comments below; happy driving!

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  1. good read will help in my car list of car brands im compiling for budget rides i want but dont really need but i want .

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